5 production skills Georgia students need to get in film, TV door. 

Atlanta film and TV students have a booming entertainment industry at their creative fingertips. From photo shoots, commercials and music videos to TV series, documentaries and independent projects, film work is hot and heavy, especially in Hotlanta. In order to stay booked in the city’s fast-paced production playground, Christopher Robinson, Atlanta and Columbus area freelance videographer and communication lecturer at Columbus State University (CSU), recommends students develop these skill sets earlier rather than later:

1. Organization

Multitasking becomes crucial to keep things moving smoothly on set. “Students who know how to maintain production schedules, stay within budget and get the right people in place on time will always excel in the business,” Robinson said. “You want to show that you can handle challenging tasks. Trust me, things will not always go as planned, and you have to be flexible while staying organized.”

2. Business presence

Understanding the entertainment business and how to book a steady flow of jobs is key to longevity. “The film and TV industry is nothing like a typical 9-to-5 job,” Robinson said. “It’s important that students learn early the ins and outs of staying employed and booking jobs that they can get career mileage out of. Learning how to read and negotiate contracts is also essential, so they know the expectations of the job at hand.”

3. Production knowledge

Knowing how to produce projects from beginning to end shows talent range. “Students who demonstrate that one-stop-shop mentality go far,” Robinson noted. “If you can handle pre-production like writing, the actual production of videos and editing, and post-production work of a finished product, that speaks volumes to prospective film and TV companies.”

4. Marketing and personal public relations

Building your brand while working on various film and TV projects strengthens credibility. “Today, students have access to so many social media platforms to promote their work,” Robinson said. “I highly recommend they grow a web presence. Creating a professional site with their industry experience shows just how serious they are about their craft. Business cards are still worth having on hand also to help students promote themselves on the spot.”

5. Networking prowess

Connecting with as many professionals on set can lead to new career openings in the future. “Leave production projects with a lasting impression and contacts who can speak to your work ethics,” Robinson recommended. “Having nonstop referrals keeps the job opportunities coming in. Students should stay in touch with as many valuable on-the-job teachers as they can to continue to advance their portfolio in the industry.”

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